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Build follow-up flows & button menus

Send timed follow-ups to people who didn’t reply, or a tappable button menu that guides them.

5 min readReviewed Oct 2026

Before you start

  • A connected Instagram account with AutoDM switched on.
1

Open Instagram → Follow-up flows

In the sidebar open Instagram → “Follow-up flows” and click “New Flow”.

Open Instagram → Follow-up flows
2

Basics: pick a starting template

Choose “Welcome button menu” (a greeting with tappable buttons) or “Timed sequence” (a message now, follow-ups later). Then name the flow, pick your account, and click Next.

Basics: pick a starting template
3

Steps: timed follow-ups

First choose when the flow starts: “Greet any DM” (the first time someone messages you) or “On a keyword”. Then, with “Timed steps”, the first message goes out instantly. Add more steps, each with a “Wait” time (e.g. 1 hour). Follow-ups stop as soon as the person replies, so nobody gets spammed.

Steps: timed follow-ups
4

Steps: button menu

Switch to “Button menu” to send a greeting with buttons. Each button either opens a link or leads to another reply, like a mini website inside DMs.

Steps: button menu
5

Delivery: cooldown and launch

In the last step set the cooldown (how long before the same person can start the flow again) and, if you like, “Require follow first”. Click “Launch automation”.

Delivery: cooldown and launch

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