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Set up your Bio Store

One link for your Instagram bio with your products, links and socials. Design it in minutes.

5 min readReviewed Oct 2026

Before you start

  • At least one connected Instagram account.
  • Bio Store switched on in Explore all apps (it’s on by default).
1

Open Bio store

In the sidebar under Tools, click “Bio store”. Your public address is shown at the top, like dmgo.in/u/your-username, with Open and Copy buttons. Below it you see page views, block taps and click rate.

Open Bio store
2

Pick a look

Under Appearance, start with a Starter design (Studio Black, Warm Editorial, Electric Signal and more), then fine-tune the background, button style, font and accent colour. The phone on the right updates live.

Pick a look
3

Fill in your profile

In Profile, tap “Update from Instagram” to use your Instagram photo, then set your display name and a short bio. Add your social icons (YouTube, WhatsApp, X and more) under “Social icons”.

Fill in your profile
4

Add links & products

Under “Links & products”, use the add buttons at the bottom: Add Product, Add Link, Add Video, Add Countdown, Add Email signup, Add Heading and more. Drag blocks to reorder them, mark one as “Featured”, or use “Schedule visibility…” to choose when it shows.

Add links & products
5

Publish and put it in your bio

The bar at the bottom shows whether your page is live. Keep it switched to Live, click “Save changes”, then “Copy link” and paste it into your Instagram bio (Edit profile → Links). “View” opens your page.

Publish and put it in your bio

On paid plans the “Made with DMGO” badge is removed for a clean, branded page.

Error messages you might see

The exact text DMGO shows, what it means and how to fix it.

  • Reconnect this Instagram account before publishing

    What it means: Your Bio Store is tied to an Instagram account that is no longer connected, so it can’t be published as Live.

    Fix: Reconnect the account from Account → Instagram accounts, then come back and click “Save changes”.

  • That username is already taken.

    What it means: The Custom link name you typed (dmgo.in/u/…) is already used by someone else.

    Fix: Try a different name, or leave Custom link blank. Your main link always follows your Instagram username.

  • Choose an available custom link or leave it blank

    What it means: You clicked “Save changes” while the Custom link was taken, invalid or still being checked.

    Fix: Open Settings, wait for the green “Available” message or clear the field, then save again.

  • Your custom username already matches your Instagram handle.

    What it means: The Custom link is the same as your Instagram username, which is already your main link.

    Fix: Leave Custom link blank, or choose a different extra name.

  • Inline bio images are too large. Upload smaller images or use hosted image URLs.

    What it means: The images added to your page are too big to save together.

    Fix: Use smaller or compressed images (or fewer of them), then save again.

  • No Instagram photo available for this account.

    What it means: “Update from Instagram” couldn’t fetch a profile photo for this account.

    Fix: Click Refresh on the account in Instagram accounts and try again, or upload a photo yourself.

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