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API returns 401 / 403 / 429

Decode the error codes from the WhatsApp send API and fix them fast.

2 min read

The trigger endpoint returns a clear status for each problem. Match the code to the fix below.

1

401 — invalid or missing key

Send the header exactly as Authorization: Bearer <key>. If the key was rotated, update your server with the new one — the old key stops working immediately.

401 — invalid or missing key
2

403 — plan or trigger

The API trigger is a paid (Growth/Pro) feature — upgrade to enable it. Also confirm the automation’s trigger is “API / Webhook” and that it’s Activated.

403 — plan or trigger
3

429 — rate limited

You’re over 60 requests/minute for that number. Space out requests or queue them and retry after a short pause.

429 — rate limited

Getting {"started":false}? The automation exists but likely isn’t active or has no Send Template node — open it and Save & Activate.

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